Disguise, Nikon and MRMC bring ‘Studio Extreme’ immersive activation to CES 2025 to demonstrate how easily brands can create everything from social live streams to professional ads in a turnkey virtual production studio.

Studio Extreme takes participants on an immersive journey where they are transported to the beautiful surroundings of Las Vegas to deliver a live news report. But will they be prepared for all the weather conditions that Vegas has to offer!? Designed for brands looking to tell powerful stories through immersive content, the activation leverages Studio Pro by Disguise, a pre-configured solution that takes the guesswork out of what technology to invest in and pairs this with advanced robotics from MRMC Broadcast.

Demonstrating the cutting edge of virtual production technologies, participants can share this dynamic content experience, highlighting how broadcast studios can seamlessly integrate robotic solutions into their virtual and augmented reality workflows while providing precise and repeatable motion.

A New Era Of Visual Experiences

Disguise has helped deliver 400 virtual production studios in more than 100 countries, and know just how transformational they can be for brands. Traditionally, however, LED technology required significant upfront training and investment, making it reserved for Hollywood studios. At CES 2025, attendees can experience first-hand how they can take their brand’s story to the next level with Studio Pro.

Studio Pro by Disguise is a pre-configured solution that takes the guesswork out of what technology to invest in. Studio Pro combines the most advanced virtual production technology with best-in-class creative and technical services, enabling brands to shoot commercials, social media content, internal training material, or important keynote or investor presentations — all from one stage on the same day.

Maximum Creative Possibilities

MRMC’s StudioBot robotic camera arm helps broadcasters optimise productions and establish virtual reality workflows. In addition, software and hardware features help keep costs down while benefiting from the most advanced technology. At CES, visitors can witness the seamless and powerful intregration capabilities offered by MRMC Broadcast robotic solutions.

The StudioBot LT is MRMC Broadcast’s most compact robotic arm solution, ideal for permanent setups but flexible enough for one off projects. It’s designed for quick and easy deployment, offering exceptional flexibility and a wide range of motion. Providing FreeD positional data and API for integration with studio automation systems, the Studiobot LT is the perfect partner for integrating multi-axis camera motion in to VR environments and advanced broadcast workflows.

Vist MRMC at CES and connect with the team to explore how MRMC Broadcast can help you capture every angle.